5 Ways to Get More Customer Reviews for Your Local Business
In today’s online world, reviews are everything. They build trust, improve visibility, and influence buying decisions. But many local businesses struggle to get them.
Whether you’re a restaurant, contractor, or salon owner, here are 5 simple, effective ways to encourage more reviews—and make them work for you.
1. Ask Every Time (But Make It Easy)
Don’t wait for reviews to happen on their own. Train your team to ask at the point of sale or after service. Try something simple like:
“If you had a good experience, would you mind leaving us a quick review on Google or [Your Directory Name]?”
Make it easy by providing a direct link or displaying a QR code that goes straight to your review page.
2. Follow Up After the Sale
Email or text follow-ups can significantly increase your chances of getting a review. Send a quick message 1–2 days after a purchase or service:
“Thanks for choosing us! If you have a moment, we’d love a quick review.”
Include the review link and personalize the message with the customer’s name or the service they received.
3. Offer a Gentle Incentive (the Right Way)
You can’t pay for positive reviews, but you can thank customers for leaving honest feedback:
- Offer a small discount on their next visit
- Enter them into a monthly drawing for a local gift card
Just remember to reward the act of reviewing—not the rating itself.
4. Claim and Optimize Your Online Listings
Make sure your business is verified and updated on platforms like:
- Google Business Profile
- Yelp, Facebook, TripAdvisor (as applicable)
- LocalBizUS
The easier you make it for customers to find you and leave a review, the more likely they’ll follow through.
5. Respond to Every Review—Even the Bad Ones
Show customers you care by replying to all reviews. Thank those who leave positive feedback and respond to concerns professionally. It builds trust and encourages more people to share their experience.
Final Tip:
Want to boost your visibility even more? Update your profile on LocalBizUS.com and make sure your review link is easy to find. If your business isn’t listed yet, add it for free today and start building your reputation!